'Seun Ibukun-Oni, Abuja
DAILY COURIER - The Federal Road Safety Corps (FRSC) in a bold move to reinforce its corporate image and enhance professionalism in communication, has successfully concluded the training of 80 personnel in strategic communication and public speaking techniques.
According to the Corp's spokesperson, Olusegun Ogungbemide, the training, which is part of the Corps’ continuous efforts to equip its workforce with modern communication skills, is the latest phase of a series of capacity-building programs initiated by the Corps Marshal, Shehu Mohammed.
This recent training focused on the intermediate cadre of the FRSC, aiming to arm them with enhanced skills necessary to navigate the ever-evolving landscape of road safety management and traffic administration. The program, which blended both theoretical and practical learning, included workshops and mentorship from in-house and international experts in the fields of public relations, media relations, strategic communication, and crisis management.
Speaking at the conclusion of the program, Corps Marshal Shehu Mohammed expressed his satisfaction with the participants’ performance, noting that the training is a critical component of his administration’s vision for a more professional and strategically equipped workforce. “By investing in our personnel, we are essentially investing in the future of road safety in Nigeria,” the Corps Marshal said, underscoring the importance of equipping officers with up-to-date knowledge and techniques to handle public communication and road safety challenges effectively.
The training is part of a broader initiative by the FRSC to position itself as a leading road safety agency, capable of addressing the complex challenges posed by modern road safety management. Over the past three months, more than 2,000 personnel have undergone training in various professional areas, a testament to the Corps’ commitment to continuous improvement and professional development.
The participants, who underwent rigorous training in public relations, crisis communication, and road safety administration, are expected to bring their newfound skills into their roles, further enhancing the operational efficiency of the FRSC and its public engagement efforts.
The initiative is seen as a strategic move by the Corps Marshal to boost not only the image of the FRSC but also to ensure that the agency remains at the forefront of road safety management in Nigeria.
The program, organized at the FRSC Headquarters in Abuja, comes at a time when the Corps is intensifying its efforts to reduce road accidents and improve traffic management across the country. With this capacity-building program, the FRSC aims to strengthen its communication with the public and stakeholders, ensuring that its message of road safety resonates effectively across all platforms.